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BBA in
Bachelor of Business Administration

Globally recognized, UGC entitled online degree, equivalent to a regular degree from NAAC A+ accredited India’s leading University.

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Live + Recorded
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3 Years

Eligibility

Passed 10+2 examination in any stream from a recognized Board / Council / University or three years (10+3) diploma from a recognized national or state board of technical education.

All Specializations

General • Digital Marketing • Retail Management • Fintech

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Aligned With Personalised Growth Plan

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4

Electives

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Recorded

Lectures

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Live

Classes

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103

Credits

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Industrial

Live Projects

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Mentoring

Sessions

Aligned With Personalised Growth Plan

Dynamic Curriculum

Semester 1
Code Course Category Name of the Subject Credits
BBC 101 Core Course Fundamentals of Management 4
BBC 102 Core Course Business Accounting 4
BBC 103 Core Course Business Law 4
BBC 104 Core Course Entrepreneurship Development 4
BBC 105 Skill Enhancement Course Business Communication 4
BBC 106 Core Course Environmental Science 4
BBC 107 Elective 1 2
Total Credits 26
Semester 2
Code Course Category Name of the Subject Credits
BBC 201 Core Course Managerial Economics 4
BBC 202 Core Course Statistics for Business Decision 4
BBC 203 Core Course Organizational Behavior 4
BBC 204 Core Course Human Resource Management 4
BBC 205 Core Course Principles of Marketing 4
BBC 206 Core Course Business Analytics 4
BBC 207 Elective 2 2
Total Credits 26
*A student has to choose only one of the elective subjects listed in table above.
Semester 3
Code Course Category Name of the Subject Credits
BBC 301 Core Course Macroeconomics for Managers 4
BBC 302 Core Course Business Environment 4
BBC 303 Core Course System Analysis and Design 4
BBC 304 Core Course Business Ethics and Corporate Social Responsibility 4
BBC 305 Core Course Business Policy and Strategic Management 4
BBC 306 Elective 3 2
BBC 307 Elective 4 2
Total Credits 24
Semester 4
Code Course Category Name of the Subject Credits
BBC 401 Core Course Business Research Methods 4
BBC 402 Core Course Operations Research 4
BBC 403 Core Course E-Commerce 4
BCH 404 Core Course Cyber Crimes and Law 4
BBC 405 Core Course International Business 4
BBC 406 Elective 5 2
BBC 407 Elective 6 2
Total Credits 24
Semester 5
Code Course Category Name of the Subject Credits
BBC 501 Core Course Quantitative Techniques 4
BBC 502 Core Course Production and Operation Management 4
BBC 503 Core Course Enterprise Resource Planning 4
BBC 504 Core Course Total Quality Management 4
BBC 505 Core Course Project Management 4
BBC 506 Elective 7 2
BBC 507 Elective 8 2
Total Credits 24
Semester 6
Code Course Category Name of the Subject Credits
BBC 601 Graduation Project 20
BBC 602 Elective 9 2
BBC 603 Elective 10 2
Total Credits 24
Total Credits for Degree 148
Semester Course Code Title Credits
Semester 1 BBC 107 Elective 1- Psychology 2
Semester 2 BBC 207 Elective 2- Banking and Insurance 2
Semester 3 BBC 306 Elective 3- Management Accounting 2
BBC 307 Elective 4- Product and Brand Management 2
Semester 4 BBC 406 Elective 5-Financial Management 2
BBC 407 Elective 6- Marketing of Services 2
Semester 5 BBC 506 Elective 7- Cost Accounting 2
BBC 507 Elective 8- Idea Generation Lab 2
Semester 6 BBC 602 Elective 9- Micro Finance and Rural Credit 2
BBC 603 Elective 10 – Customer Relationship Management 2

**Apart from the BBA electives mapped above, students can also opt for electives from the following disciplines if they wish to specialise in a specific field:

  1. Digital Marketing
  2. Retail Management
  3. Fintech

Attached below is the list of 10 electives for each specialisation:

Semester Course Code Title Credits
Semester 1 BBC DM_01 Elective 1- Introduction to Web Design 2
Semester 2 BBC DM_02 Elective 2- Introduction to Digital Marketing 2
Semester 3 BBC DM_03 Elective 3- Advertising 2
BBC DM_04 Elective 4- Affiliate Marketing 2
Semester 4 BBC DM_05 Elective 5- Search Engine Marketing 2
BBC DM_06 Elective 6- Social Media Marketing 2
Semester 5 BBC DM_07 Elective 7- Search Engine Optimization 2
BBC DM_08 Elective 8- Web Analytics 2
Semester 6 BBC DM_09 Elective 9- Content Strategy 2
BBC DM_10 Elective 10- Lead Generation and Email Marketing 2
Semester Course Code Title Credits
Semester 1 BBC RM_01 Elective 1- Retail Management 2
Semester 2 BBC RM_02 Elective 2- Advertising and Sales 2
Semester 3 BBC RM_03 Elective 3- Store Operations and Inventory 2
BBC RM_04 Elective 4- Logistics Management 2
Semester 4 BBC RM_05 Elective 5- Supply Chain Management 2
BBC RM_06 Elective 6- Warehouse Management 2
Semester 5 BBC RM_07 Elective 7- E- Retailing 2
BBC DM_08 Elective 8- Merchandising Management 2
Semester 6 BBC RM_09 Elective 09- Consumer Behavior 2
BBC RM_10 Elective 10- Customer Relationship Management 2
Semester Course Code Title Credits
Semester 1 BBC FT_01 Elective 1- Fundamentals of Financial Technology 2
Semester 2 BBC FT_02 Elective 2- Research and Consumer Insights in Banking 2
Semester 3 BBC FT_03 Elective 3- Banking Enterprise Architecture and Service Oriented Architecture 2
BBC FT_04 Elective 4- Segmentation and CVP Design for Banks 2
Semester 4 BBC FT_05 Elective 5- Banking Service Design and Service Blueprinting 2
BBC FT_06 Elective 6- Digital Banking Infrastructure and Experience 2
Semester 5 BBC FT_07 Elective 7- Digital Strategy and Ecosystem 2
BBC FT_08 Elective 8- Digital Payments and Insurance 2
Semester 6 BBC FT_09 Elective 9- Digital Banking Trends,Future of Banking & Omni Channel Experience 2
BBC FT_10 Elective 10- Financial Market Institutions 2
Semester Course Code Title Credits
Semester 1 BBC AM_01 Elective 1- Introduction to Aviation Industry 2
Semester 2 BBC AM_02 Elective 2- Principles of Airline and Airport Management 2
Semester 3 BBC AM_03 Elective 3- Aviation Law 2
BBC AM_04 Elective 4- Aviation Security Awareness 2
Semester 4 BBC AM_05 Elective 5- Cargo Handling 2
BBC AM_06 Elective 6- Aviation Finance and Insurance 2
Semester 5 BBC AM_07 Elective 7- Airport Strategic Planning 2
BBC AM_08 Elective 8- Airport Service Management 2
Semester 6 BBC AM_09 Elective 9- Crew Resource Management 2
BBC AM_10 Elective 10- Aviation Marketing and Business 2
Semester Course Code Title Credits
Semester 1 BBC TT_01 Introduction to Travel and Tourism 2
Semester 2 BBC TT_02 Indian Tourism Product 2
Semester 3 BBC TT_03 Principles and Practices of Tourism 2
BBC TT_04 Introduction to Hospitality Management 2
Semester 4 BBC TT_05 Front Office Management 2
BBC TT_06 Airline and Tourism Marketing 2
Semester 5 BBC TT_07 Air Transportation and Disaster Management 2
BBC TT_08 Cargo & Logistics Management 2
Semester 6 BBC TT_09 Global Tourism 2
BBC TT_10 Air Ticketing & Foreign Exchange Management 2

Admission Process

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Registration
1
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Online
Application Form
2
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Document Verification
By University
3
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Student Registration
And LMS Activation
4

Program Fees

Students would Pay Rs. 1000/- as Non Refundable Admission Fees

Program Sem 1 Sem 2 Sem 3 Sem 4 Sem 5 Sem 6 Total
BBA 19000 19000 19000 19000 19000 19000 1,14,000

*Note

  • The Facility for EMI based Finance Option is offered by Non Banking Finance Company (NBFC)
  •  By Applying to above Finance led EMI based Fees Plan, the students undertakes that he / she is applying for a Loan from the Non-Banking Finance Company
  • The Loan is subject to Finance based Eligibility Criteria of the NBFC Partner of the University
  •  University has no role to play in the finance option as this is only a facility for students extended by the University
  •  By selecting Loan Facility Student Undertakes to abide by all the norms of NBFC towards the Loan Facility extended
  •  Admission is subject to eligibility norms of the university
  •  Student should submit the signed Student Declaration Form while applying to the same at the time of admission.
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